Thursday, April 22, 2010

Hulu to launch premium pay subscription

link

I personally love Hulu, but I can accept that they can't just make their money off kiva ads. (I still don't understand why the website started out with mostly just ads for charities, um aren't charities supposed to be using that money on something other than providing me with the latest ep of modern family?)

The fact that they will still provide the latest 5 episodes for free is great. This service will provide whole seasons, for an extra fee ($9.95 a month). Currently I mostly rely on Netflix Instant Watch for watching old episodes of TV shows, for a similar price. So I probably wouldn't opt in for Hulu Plus unless it ended up having a lot more shows than Netflix Instant Watch. As someone who loves watching TV shows in multi-episode sessions in order, this definitely could open up another option.

This would catch a lot of people as customers who are probably pirating TV shows too. As the success of Itunes has shown, if people can download something conveniently, without having to deal with torrents and all that, they will pay for it.*


*This blog does in no way condone pirating, but accepts that it is a thing that occurs in the real world.

1 comment:

  1. Hulu got and is getting totally screwed by the production companys and IP holders. it could be run totally on ad revenue, but the companies are too afraid to take the risk and keep under cutting hulu at every turn. its a shame that they have to resort to having a paid version, but i guess thems the breaks

    Also i think the price point is a little high. If i am paying that money there better be no ads in any of the paid content. Not sure if this the case but i hope so.

    I agree, i dont think i will do this, unless it proves to be so much better than netflix, in which case i would drop netflix.

    This is a shot in the dark, but i would like to think that if you had the paid version it would open hulu up to be available on things like Boxee and other internet tv type things.

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